When you pick keywords for your SEO, how do you do it? Lots of small businesses make the mistake of picking the keywords that will net them the highest search ranking in the most business, and going all-out with those. There is a quality versus quantity debate in SEO. Do you do everything you can to claw your way to the top of the SERPs even if it doesn’t do you any good? But how could it not do you any good, you ask? Surfers who actually buy tend to use certain kinds of keyword phrases. It takes time, effort and skill to locate those phrases. Just picking the keywords are popular will make you lots of surfers who has [...]Read Full Entry